How To Increase The Speed Of Your Website
There are many factors that determine the success of your online presence. Businesses spend thousands and thousands of dollars trying to get to the top spot on Google. However, if there are fundamental problems with your website, it does not matter how much you spend on SEO, you are going to struggle to make it to the top. One of these fundamental issues that we are referring to is website speed. If your website is slow to use, it has a negative impact on user experience, and this, in turn, causes your SEO ranking to suffer. Let’s take a look at three ways to speed your website up.
We are going to begin by taking a look at how content elements on your site has an influence on how quickly or slowly it loads. One of the best places to start is by lowering redirects. Google has put forward a number of different approaches you can use to achieve this. For example, you should never reference URLs on your website that are known to redirect to other links. You also need to avoid there being more than one redirect to a certain source. Another important move to make is reducing the number of extra domains that issue a redirect but don’t have any purpose in terms of serving your content. In addition to this, there are a number of other content improvements you can make to the website of your business in order to speed it up. This includes using a consistent URL to serve resources and lowering DNS lookups.
CSS, JS, and images
It may not come as a surprise to you that images and media files are mentioned in this blog post. This is one of the main elements that have an impact on how quickly or slowly your website loads. Similarly to the above point, there are a number of different improvements you can make when it comes to images and media files. The best place to begin is with optimizing your images. Furthermore, make sure the dimensions of all images are specified, and place CSS at the top and JS at the bottom.
Finally, the web hosting provider you work with also has a massive impact on the speed of your website. Choose a company with a good reputation, like All Day Web Design & Hosting. Enabling keep-alive and gzip compression comes advised, and there are a few other tricks to try too. This includes making landing page redirects cacheable and using CDN.
Hopefully, you now have a better understanding regarding the three key changes and improvements you need to make to your website if you are going to make it successfully load quicker. Not only will this provide a better user experience to your customers, but it will help to improve your search engine ranking too.